The French philosopher Michel Foucault (1926-1984), writing on power and punishment, described how we moved from a world in which our freedoms were limited through the exercise of external power to one where our freedoms are limited through the exercise of our own self-control. This is even more true today of our behaviour online. Tech savvy users are careful not to put anything into an email or an online post that could reflect badly on them in the future. The fear of oversight and the fear of the documentation of any misdeed controls our behaviour. We are not as free as we think we are.
On social networks there are many invitations to support political causes – ‘refugees’ vs ‘border protection’, ‘social welfare’ vs ‘economic self-responsibility’ etc. Some people are afraid to express their views on topical issues like these. Others express their views freely, sometimes to their cost. Most of us self-regulate because we fear the exercise of power against us. Civil authorities and future employers may respond unfavourably to some free expression online. The possibility that our views may be observed by others controls us.
In important respects our behaviour is more effectively controlled today than ever before. That has both positive and negative consequences. One of the positives is that it encourages us to behave responsibly – to be accountable and to be ‘good citizens’. Those who are caught out in the act of bullying or expressing racial hatred online run the risk of serious consequences to their careers and to their reputations.
Many people who are building or maintaing their careers choose to keep separate professional and private profiles. There’s a lot to be said for that. It’s not what I do, but I understand why separation makes sense for many people. If you want followers on Twitter who are interested in education, then perhaps it’s best not to tweet about your weekend sailing the Whitsundays or who you’ll be voting for at the next election. In the end, it comes down to personal preference. How public and how focused do you want to be?
I mostly post in public across a range of topics that interest me. I’ve already completed two careers – one in teaching and one in business – so I’ve less need to be careful than someone in their twenties with a lifetime of work and future employers ahead of them. Nonetheless, I still moderate my posts. I act part-time as teacher, professional developer and consultant, so I try to portray a professional image online. If I’m ‘googled’ I want people to gain a positive impression of me.
That doesn’t stop me from broaching more controversial subjects – religion, sex, politics etc. – but when it comes to discussing topics about which people are especially sensitive, I’m more likely to use a pseudonym or to communicate with a restricted audience. My arguments are sometimes more forthright and aggressive in these contexts, but I always treat people with respect, even when they say outrageous things. I do this because I’m ‘a good citizen’, but also because I know that, since my anonymity can evaporate at any time, being ‘a good citizen’ is in my own best interests. If I’m aggressive in putting a logical argument, but remain respectful of the person on the other side, I can live with the consequences. If I call them ‘a fool’ or ‘an idiot’, it neither makes me feel better nor creates a positive impression for those who might come across my rudeness.
Following Foucault’s advice, we need to be aware of the structures of power that exist around us. We have to be careful what we say and who we say it to. Exercising self-discipline is even more important in the twenty first century than it was in the twentieth. Students, teachers and anyone who is active online need to understand the importance of promoting an image of themselves that creates a positive impression for as many potential viewers as possible. It’s worth deleting those Facebook profile pictures featuring a beer in the hand or cigarette in the mouth. Image matters.
Big Brother Poster